How to integrate ChatGPT into your business

9 Feb 2023

In this episode we talk about how to integrate ChatGPT into your business, and cover topics like strategy, creative, processes and innovation.

LINKS

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SHOW NOTES

  • 00:00:27 The launch of Chat GPT by OpenAI
  • 00:01:16 The importance of AI technology in marketing
  • 00:01:54 Introduction to Alex Cleanthous, co-founder of Webprofits and host of the Growth Manifesto Podcast
  • 00:02:08 Alex’s team at Webprofits is producing groundbreaking work in this space
  • 00:02:49 Senior marketers tend to underestimate ChatGPT’s capabilities
  • 00:03:19 The importance of understanding how to use ChatGPT
  • 00:04:03 Chat GPT is more powerful than most people understand
  • 00:04:21 The importance of understanding ChatGPT’s functionality and capabilities
  • 00:08:18 Who benefits from ChatGPT
  • 00:10:20 How to integrate ChatGPT to Google Sheets or Notion
  • 00:16:12 AI is compared to the smartphone and the internet in terms of how it will change everything
  • 00:18:03 AI will change existing business models and workflows
  • 00:25:03 Alex explains that the more source data provided to the AI about the company, the better the outcome will be.
  • 00:29:18 About Jasper.ai – an AI tool that can help people create content even if they don’t know much about it.
  • 00:30:45 Customer service emails can also benefit from automation with tools like ChatGPT.
  • 00:33:21 Ben explains how everyone has access to this tool equally.
  • 00:34:17 Advice for someone leading a marketing team: upskill yourself by deep diving into it, experiment with little hacks, and support your team.

Now that you’re here…

Why not take a few minutes to see how Webprofits can help you achieve your growth aspirations?

We helped one company grow from $25M to $190M revenue in 4 years, and we work with challenger brands that want to make a serious impact in their industry and have the resources (and the will) to make it happen.

If you want a growth strategy that leads the way in your industry, find out how Webprofits can help you transform your digital marketing.

See what we can do